A resounding success for the exceptional team at MyPlates! Our collaboration with Custom Creative has once again proven to be a winning combination, bringing innovative ideas to fruition every step of the way.
Creative Partner: Custom Creative
Josh McEvoy: Art Director, VFX Supervisor, Senior Animator & Partner
Marc Collister: Managing Director & Partner
Jon Nightingale: Animator
Aaron Stannard: Animator
Kristian Mather: Senior Editor
Grant Walls: Editor
Situation: MyPlates required a dynamic, multi-purpose video campaign reflecting their innovative brand.
Solution: Leveraging advanced techniques, Producible's creative producibility process delivered:
- Shoot combining live video with motion tracking and 3D rendering
- Updateable, refinable post-editable looks adapted for any use case
- Infinite adaptability creating a comprehensive video library
- Flawless execution and maximisation of all content opportunities
Impact:
- Cutting-edge videos representing the MyPlates brand
- Seamlessly integrated visual elements enabled unlimited versatility
- Extensive offering of high-quality video assets for multiple channels
- Epitome of creative, precision-focused produced content
Summary: Producible pushed boundaries through technology, talent, and passion - bringing the innovative vision amazingly to life within budget.
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